In just a few weeks the world turned around and we’re dealing with challenges we couldn’t imagine. Suddenly your whole sales & marketing team is working from home and all your product launches are delayed until further notice. YIt’s a tough situation. We can try...

Do you need to boost the performance of your marketing & sales team? Unless you can hire more people, it means your team needs to start doing things differently. You as a manager or director might see a lot of new opportunities to reach these new goals. But what...

Energizing marketing & sales: that’s what my new upcoming business concept is about. To make people spend money on you, you need to excite them and trigger their imagination. They need to feel, like you can bring them to the next level. That’s why I’m personally...

Do you often struggle to quickly explain your technology to your audience and get them really excited? For example, when talking to customers or investors, in a 1-on-1 conversation, or at a tradeshow. Or do visitors of your website quickly leave, because you can’t...

Before I visited CES last week, I wasn’t a fan of the Hyundai brand at all. I always perceived Hyundai as a cheap car brand from Asia, without any vision. They however changed my opinion completely last week @ CES in Las Vegas. A dream came true, when I visited CES in...

Does it frustrate you that when you go to buy a new TV or audio gear it’s so easy to get lost in the complexities of a huge number of products? Every product claims to be the best, based on all kinds of confusing terminology you never heard of, and specifications that...